Congratulations to the 2014 Sunshine Medallion Award Winners!
The Sunshine State School Public Relations Association (SUNSPRA) is proudly recognizing winners of 2014 Sunshine Medallion Awards (SMA). Some 13 awards were presented during the opening general session of the Florida Association of School Administrators (FASA) Summer Conference in Tampa on Tuesday. The work of school public relations professionals from the school districts of Duval, Lee, Leon, Manatee, Palm Beach, Pasco, Polk, and St. Lucie counties was showcased along with projects submitted by Castle Creek Elementary School and Ocoee Middle School in Orange County. See a complete list of the awards below. In addition to the Sunshine Medallion Awards, three Best of Show awards were also presented recognizing the “best of the best,” with the winners chosen from the field of award winners by an independent panel of judges.

Sunshine Medallion Best of Show

Publications and PR Tools District-Based
Duval County Public Schools (Large District) – Redesign of District and School Websites

Programs and Projects District-Based
Leon County Public Schools (Medium District) – LCS Wall of Remembrance

Programs and Projects School-Based
Castle Creek Elementary School in Orange County (School-Based)
On-A-Roll Improvement Awards

Sunshine Medallion Awards - Publications & pr Tools

ANNUAL REPORT
Palm Beach County Schools (Large District) – School Food Service Annual Report
The School Food Service Department developed a comprehensive web-based School Food Service Annual Report to highlight the annual strategies and accomplishments for the 2013 fiscal year. This annual report was designed in order to be readily accessible by staff, parents, school administration and community members without the need to print hard copies.

WELLNESS ANNUAL REPORT
St. Lucie County Public Schools (Medium District) – Employee Wellness Program
There is a national trend of rising medical costs to employers and employees. The population is getting heavier and sicker, and partly because of this, their insurance costs are increasing. Because people spend much of their time at work, an employee wellness program can help to lower this rising trend.

WEBSITE
Manatee County Public Schools (Medium District) – New Homepage
The purpose of this project was to replace the outdated existing School District of Manatee County Web presence with a more modern and manageable system at www.manateeschools.net

Duval County Public Schools (Large District) – Redesign of District and School Websites
Duval County Public Schools updated its websites and strategy to improve user experience, reliability, security, and engagement by district and school content managers. Through cost analysis and choosing an external web hosting partner, the Communications Department developed and implemented over 160+ new school and district websites in less than 6 months. Visit www.duvalschools.org.

PROMOTIONAL VIDEO/RADIO
Pasco County Public Schools (Medium District)
Changing the Culture of a School with Twitter

As the new principal of Sunlake High School, Steve Williams has earned the acceptance and respect of his students after shifting the school’s policy regarding social media. Rather than banning technological and mobile devices, Williams engages with his students via Twitter, encouraging them exercise social media responsibility and digital citizenship.

Lee County Public Schools (Large District) – Student Assignment the Lee County Way
The School District of Lee County offers a unique school assignment process that allows families to choose from a number of schools that feature unique attractors for students, particularly at the high school level. This video was developed to promote the unique offerings at the high school level.

Sunshine Medallion Awards - Programs & Projects

OVERALL IMAGE/BRAND CAMPAIGN
Lee County Public Schools (Large District) – Student Assignment the Lee County Way
The School District of Lee County offers a unique school assignment process that allows families to choose from a number of schools that feature unique attractors, particularly at the high school level. This project developed new materials including videos and supporting print materials to support parents in the student assignment process.

RECOGNITION PROGRAM
Castle Creek Elementary School in Orange County (School-Based)
On-A-Roll Improvement Awards

At Castle Creek Elementary School, our motto is “Imagine, Believe, and Achieve,” and we celebrate our students who are making that happen each month with the “On-A-Roll” awards.  Our students are responding with improvement in data points, learning gains, attendance, behavior, and grades.

Ocoee Middle School in Orange County (School-Based) – Green Party
Motivating students to perform their best is hard enough on assignments, much less high stakes tests. Students often don’t connect their performance on these tests because there is no direct or immediate reward for their effort. To highlight and celebrate students who showed progress, we created The Green Party.

Polk County Public Schools (Large County)
Teacher & School-Related Employee of the Year Banquet
Polk County Public Schools Department of Public Relations & Strategic Partnerships created, coordinated, produced and promoted the 2014 Polk County Teacher and School-Related Employee of the Year Banquet, recognizing 231 teachers and support staff exhibiting high standards of excellence with the support of business sponsors providing approximately $50,000 in donations.

THEMED PROMOTION
Castle Creek Elementary School in Orange County (School-Based) – Green School Project

Orange County Public Schools launched a new initiative this school year, the “Green School” Project.  Through this initiative, Castle Creek Elementary has become a model school for environmental education, as we infused environmental education into our State and District Reading, Math, and Science benchmarks, with 100% student participation.

Lee County Public Schools (Large District) – Happy About Accreditation
The Happy message was created to prepare District personnel for three intensive and important days of Accreditation visits from Advanced Ed. It features the Superintendent’s message about the Accreditation process and a broad section of District employees dancing to Will Pherrel’s Happy.

FUNDRAISING/SPECIAL EVENT
Leon County Public Schools (Medium District) – LCS Wall of Remembrance

The Leon County Schools Wall of Remembrance is lasting dedication to ten former LCS students that gave the ultimate sacrifice serving our country in military service since 1991. The monument is built around a 10 foot tall, 10,000 pound slab of granite with a water feature and lighting year round.

SUNSPRA Awards
Resources
Sponsors
peachjar
peachjar
Partners
peachjar

© Copyright 2013. SUNSPRA. All Rights Reserved.